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Magnesium Glycinate and Citrate: Private Label Supplements

Magnesium glycinate is one of the biggest supplement searches in the US, UK, Canada, Australia and India. We help brands get magnesium products made in India in the form and format they want.

Elemental magnesium decides the serving

Magnesium is sold as a salt, and each salt carries a different amount of actual (elemental) magnesium. Magnesium oxide is mostly magnesium, while glycinate and citrate carry much less per gram. That is why a glycinate product often needs two or three capsules for a useful serving.

So when you compare quotes, compare the elemental magnesium per serving, not the weight of the salt. Your label should show the elemental amount, and the Certificate of Analysis should support it.

Glycinate (also sold as bisglycinate) and citrate are the forms customers ask for most. Some brands blend forms to keep the capsule count down.

Tell us this to get a quote

  • Magnesium form (glycinate, bisglycinate, citrate, malate, oxide) and elemental magnesium per serving
  • Format: powder, capsule, tablet, softgel, gummy or sachet
  • Pack: tub, bottle, pouch or blister, and the count per pack
  • Quantity for the first order and per year
  • Target market(s) and where you will sell (pharmacy, online, gyms, export)
  • Certifications you need: halal, kosher, vegan, organic
  • Your artwork, or whether you need help with labels

What to check before you order

Elemental magnesium

The amount of magnesium itself per serving, which is what your label must show.

Form and assay

Proof that the salt is the form you paid for, for example fully reacted glycinate rather than a blend with oxide, unless you chose a blend.

Serving size

How many capsules or tablets make a serving, and whether customers will accept that.

Contaminants

Heavy metals and microbiology on the Certificate of Analysis.

Added ingredients

Vitamin B6, zinc or L-theanine are common additions, each with its own rules.

Your market

Permitted magnesium forms, maximum levels and claims differ between the US, EU, UK and other markets.

Formats we can arrange

FormatGood forThings to decide
CapsulesGlycinate and citrate productsCapsules per serving, vegetarian shell
TabletsHigher doses in fewer unitsTablet size and swallowability
PowderLarge servings, drink mixesFlavour, scoop size
GummiesConvenient, lower-dose productsMagnesium per gummy is limited

If a competitor shows a high magnesium figure on a small capsule, check whether it is the salt weight or the elemental magnesium.

How it works with PharmaTradz

1
Brief

You send the product, format, strength per serving, market, pack and the quantity you have in mind.

2
Shortlist

Two or three Indian plants that already make that format, with their licences, certifications and export history. Names under a confidential disclosure agreement once the requirement is firm.

3
Formula and samples

We agree the form, elemental dose and format, and you receive samples with their test results.

4
Label and compliance check

Your brand and artwork, checked against the rules of the market you sell in: label format, permitted ingredients and levels, and the claims you are allowed to make.

5
First production

Batch made with a Certificate of Analysis, and third-party test reports where your market or your retailer asks for them.

6
Repeat orders

Same plant, same formula and same specifications, scheduled to your sales.

Problems we see most often

Salt weight shown as magnesium

Showing the weight of the glycinate as if it were magnesium misleads customers and breaks label rules in most markets.

Cheaper oxide mixed in

Some low-priced 'glycinate' contains oxide. Ask for the specification and test method.

Too many capsules

A product that needs four or five capsules a day often disappoints customers. Plan the serving first.

Planning a magnesium product?

Send the form, elemental dose, format, pack, quantity and market.

Send your requirement Talk to our team

Frequently Asked Questions

They are usually two names for the same thing: magnesium bound to the amino acid glycine. Check the specification to see exactly what the supplier makes.

Because glycinate carries less magnesium per gram than forms such as oxide, so more powder is needed for the same amount of magnesium.

It depends on the format and pack. Powders and capsules usually allow smaller first orders than gummies or softgels, because gummy and softgel lines run in larger batches. Tell us your quantity and we will tell you which plants can do it.

Yes. That is what private label means: the magnesium is made by an Indian manufacturer and packed with your brand, label and barcode. You remain responsible for the product in your market, so check your local rules before you launch.

A Certificate of Analysis for every batch. On request, also third-party lab reports (for example heavy metals and microbiology), certificates such as halal, kosher or GMP, and the export documents your importer needs.

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