The cosmetics market is always evolving and changing. Companies constantly introduce new techniques in an effort to maintain a competitive edge in the market.
The worldwide cosmetics market is further divided into skincare, haircare, makeup, fragrance, and other categories based on the product (hygiene and personal care products). With regard to this, the skincare sector had a greater market share of nearly 40% in 2021. Due to their wide range of options, skincare cosmetics such face creams, powders, and sunscreen lotions are increasingly popular.
The following companies are some of the major players in the global cosmetics market:
- Coty Inc.
- L’Oréal S.A.
- Estée Lauder Companies Inc.
- Revlon, Inc.
- Avon Products Inc.
- Unilever PLC
- Shiseido Company, Limited
- Godrej
- Procter & Gamble
- Beiersdorf AG
- Henkel AG & Co. KGaA
- Kao Corp.
- Hoyu Co., Ltd.